Author Archives: Intelliclear

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Workshops

Bringing a group of people together (large or small) to present complex materials, develop a common direction, or create a plan, can be a challenging task. Group dynamics are often accentuated by strong personalities, individual bias, and the desire to “get to the point” as quickly as possible. Eric Shuster and Alex Kalamarides at IntelliClear are seasoned group facilitators and ...

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Go-To-Market Plans

The ultimate goal of any research effort is to support the development of effective go-to-market strategies and execution plans. Research, whether it is secondary data synthesis or primary research, should answer key questions, provide valuable insights, and create realistic perspectives that can be used to achieve company goals. IntelliClear never loses sight of this fact and approaches go-to-market plan development ...

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Competitive Analysis

Effective competitive analysis requires access to knowledgeable industry contacts, disciplined analysis, rigorous examination of available data, good old fashioned detective work, and the integrity to refrain from illegal practices which can create legal problems in the future. IntelliClear is highly capable of conducting custom competitive analysis across a variety of sectors within the IT industry using our contacts and experience, ...

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Conjoint Analysis

When an understanding is required on how customers makes trade-offs and selections with respect to such things as product features, configurations, or packaging, the most appropriate research solution will be a conjoint study. The goal of a conjoint study is to obtain specific values to the range of options buyers consider when making a purchase decision. Armed with this knowledge, ...

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